Datenschutzerklärung

Privacy Policy – ProSocks®
Effective Date: January 25, 2024

1. Who We Are
ProSocks® ("we," "our," or "us") is the controller of the personal information collected through our website, apps, sales channels, and other interactions. We work with technology partners, including Shopify, who may act as data processors on our behalf.

2. Information We Collect
We may collect and process the following types of personal information:
- Identification: name, surname, date of birth, gender, national ID or equivalent.
- Contact: address, email, phone number, social media accounts.
- Payments: card data (processed by intermediaries), purchase history, billing details.
- Interactions: messages sent, communications with our support team, marketing preferences.
- Technical data: IP address, browser, device, cookies, online identifiers.
- Usage data: site navigation, ad clicks, session duration, campaign interactions.

3. How We Use Your Data
We use your information to:
- Perform a contract: process orders, payments, deliveries, and returns.
- Comply with legal obligations: tax, accounting, and regulatory compliance.
- Legitimate interests: improve our website, prevent fraud, understand consumer behavior.
- Marketing and targeted advertising: send promotions, personalized recommendations, and segmented campaigns (based on consent where required).
- Security: detect unauthorized access, risks, and policy violations.

4. Information Sharing
We may share your information with:
- Service providers (e.g., Shopify, payment gateways, logistics partners, email and marketing providers).
- Business partners (when authorized).
- Government and regulatory authorities where required by law.
- Business transfers in the event of a merger, acquisition, or asset sale.

All third parties operate under contracts ensuring data security and protection.

5. International Transfers
Your data may be transferred outside your country, including to the United States and Canada, where Shopify and our partners' servers are located. Where required by law (e.g., EU and UK), we use Standard Contractual Clauses (SCCs) or other approved safeguards.

6. Your Data Rights
Depending on your location, you may have the right to:
- Access the information we hold about you.
- Correct inaccurate data.
- Request deletion of personal information ("right to be forgotten").
- Request data portability to another provider.
- Object to or restrict processing (including marketing).
- Opt out of data sales or targeted advertising (required in some U.S. states).
- Be free from discrimination for exercising your rights (U.S. CCPA/CPRA).

To exercise your rights, contact us at: global@prosocks.com.br

7. Cookies and Tracking Technologies
We use cookies, pixels, and online identifiers to:
- Remember preferences and enhance site experience.
- Analyze traffic and performance.
- Deliver personalized advertising.

You can manage cookies in your browser settings or opt out using Global Privacy Control (GPC) when available.

8. Data Retention
We keep your personal information only as long as necessary for the purposes described in this policy, unless longer retention is required by law. After that, data is securely anonymized or deleted.

9. Security
We apply technical and organizational measures to protect your data against unauthorized access, loss, destruction, or alteration.

10. Children
We do not knowingly collect data from children under 13 years old (U.S.) or under 16 years old (EU). If you are a parent or guardian and believe we have collected data from a minor, please contact us.

11. Changes to This Policy
We may update this Privacy Policy from time to time. Significant changes will be posted on our website.

12. Contact
If you have questions about this Privacy Policy or how we handle your data, contact us at: 📧 global@prosocks.com.br

If you are in the European Union or the United Kingdom, you may also contact our authorized representative or file a complaint with your local data protection authority.